While interning at Garmin in the summer of 2016, I analyzed ways in which badges are used within different systems and how they can enhance motivation within users. This research will help guide the social team with their redesign of achievement badges. 

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METHODS

Peer Reviewed Articles

The following articles were analyzed: 

1. HealthyTogether: Exploring Social Incentives for Mobile Fitness Applications

2. Do badges increase user activity? A field experiment on the effects of gamification

3. Gamification: metacognitive scaffolding towards long term goals?

4. HOW TO: Properly Use Badges To Engage Customers

 

Competitive/Comparative Analyses

Achievement badges, trophies and strategies were analyzed from the following companies:

 

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